Business Blogging – 5 Reasons Why You Need A Blog For Your Online Business

One year ago, my father asked me, the young internet entrepreneur, “What’s a blog?” I paused for minute. I had heard the term before … but I couldn’t answer him. I honestly didn’t know. Little did I know that so many people would soon tap into a new type of gold mine and make money with blogs.

Great ideas alone are very unlikely to make you rich. There are many people who have become extremely rich without having a single ‘great idea’. The trick is not to focus on your idea but to concentrate on your execution. This unfortunately requires a large amount of work and dedication to making your idea succeed. Just remember that ideas can’t be patented.

Once you have established contact with the blog owners, the next step is to contact them and ask for them to link back to your website. For most blogs, they have something called a blogroll… a list of websites that they like and visit pretty often. First, add their blog to YOUR blogroll, inform them of the link and ask for them to link back to your website… nicely. Most bloggers don’t mind adding your blog to your blogroll, unless they are suspicious about your motives. But at the end of the day, if you started out being friendly and genuine, there should be nothing to be suspicious about.

But of course only feel free advanced users can say WordPress is easy to install and use. For common users of WordPress like me, and probably you, the complexity of installing, setting up and managing WordPress can be very frustrating.

Since blogs allow people to update regularly and tell personal stories, readers soon started following blogs of people they know. People also started following different blogs because the writer had an appealing style, an interesting subject or for some other reason. Blogs keep information flowing between the writer and reader, or the company and their readers. Sometimes people follow blogs just to see what kind of conflict or confrontations the writer will inflict!

The first rule about blogging is to make friends. Despite the fact that some blogs are actually corporate, serious and professional in their approach, most blogs these days are friendly and personal. So, what do you have to do to bring people into your blog? Blog hopping. Yes, visit other people’s blogs and give them comments (genuine ones, please) and provide a link back to your blogs. The key is to MAKE FRIENDS.

A permalink structure means that your blog posts will have better-looking url’s. Instead of ending with some jumbled code, your url’s will look neat, making it easier for search engine spiders to crawl your blog. This will improve the search engine rankings of your blog.

Buying backlinks, unless it is a service that hand submits those comments and as I described, is a big waste of your hard-earned money. Whether you pay someone to use it or you use it yourself, automated blogging software is another waste of time and money. Also, leaving the wrong type of comments on the wrong type of blogs will do you more harm than good.